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Author: Prabash Sahoo

How to Do Digital Marketing: A Guide for Small Businesses

Updated on July 24, 2020There are some strange facts about digital marketing that many of us are unaware. While we see ourselves as consumers in the rapidly changing data-driven society, we see the enormous impact of digital marketing in our lives that we can’t escape. While we see ourselves as sellers of products or services…
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What is and How to – Robots.Txt

Updated on May 12, 2020The robots.txt file is a small text file that resides in the root folder of your site. It tells the search engine bots, like Googlebot, which parts of the site to crawl and index and which not to. If you make even the smallest mistake while editing or optimizing robots.txt, the…
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A Complete Guide to Google Local SEO: 2020

Updated on May 1, 2020Do you know how to get your business to show up on google first? If you don’t know the technique of ranking your business for Google Map and Google local listing, this guide on Google My Business (GMB) will be a great resource to you. GMB is a highly effective platform…
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How Much Does Digital Marketing Cost in India?

Updated on May 30, 2020This is, in fact, a big question to answer! On an average day, I receive ten to 12 phone calls and more emails that inquire with me that how much I charge for a digital marketing campaign? As there is no defined answer, the question seems vague to me. Sometimes, the question becomes…
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How Much Does a Website Cost in India in 2020?

Updated on July 18, 2020When it’s about having a website for your business, you may wonder – how much I have to spend on it? You’ll wonder more often when you approach more web developers and designers to know the cost and charges. They might answer you with different price tags, and you might be…
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How to Configure DNS Records – DNS Management Basics

Updated on June 1, 2020In the first part of this series, I have introduced you with different types of Domain Name System (DNS) records and explained the terms. In this part, I will help you in learning how to manage and configure the DNS records for your domain. What you learn in this section will help you…
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Easy Steps to Fix ‘Submitted URL Not Found (404)’ Error in Google Search Console

Updated on May 19, 2020Issues and errors aren’t uncommon in the life of a webmaster or an SEO professional. You are continuously working to improve the search ranking of your website, yet you are being notified with technical errors, one after another. That happens, and there is nothing to worry about it. You just need to learn…
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How to Connect Your ERNET Domain with Your External Website

Updated on February 18, 2020Websites of schools, colleges, universities and research institutes in India are recognized with four different domain name extensions. Those are – .edu.in, .ac.in., .res.in and .vidya.bharat. You can’t register a domain name with any of these extension with a commercial domain registrar. Education and Research Network of India (ERNET India) is…
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8 Reasons Why SEO Matters? Why It is Important in 2020?

Updated on May 22, 2020During the last 26 years of their origin, the techniques of search engine optimization (SEO) have been playing their crucial roles in helping webmasters to market their web content to the most potential customers with less or in about no financial investment. However, during the last few years, the necessity of…
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Why Digital Marketing is Important to Your Business

Updated on April 19, 2020Customers are already online and you need to be there. It is the primary reason why digital marketing is so essential to your business. There are also more than a dozen of reasons why you need to focus on digital marketing in 2020 and beyond. If you have a small business…
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