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DNS Management – Basic Records and Types

While you are learning webmaster basics, it will be wise for you to start from understanding and managing a domain name so that your fundamentals will be more clear. You may either be a entry level website designer or a CMS admin or a digital marketer or someone who want to manage his/her own website.…
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How to Choose the Right Digital Marketing Agency for Your Business?

If you are in a business, you definitely require someone or a team to work for your marketing need. You may either hire some in-house marketing professionals or depend on an external marketing agency. If you’re not a big business, it’s generally not possible to bear the heavy burden of salary of the marketing professionals.…
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How Good is a Career in Ethical Hacking?

Is ethical hacking is a right profession? In the IT industry, ethical hacking is one of the most interesting and promising careers. Ethical hackers are often considered as the industry’s good guys those help websites, web applications, systems and network being protected from the bad guys. Since venerability of web spaces or networks is growing…
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SEO Glossary 2020: Essential Terminology

In order to play freely around with SEO, you definitely need to know the meaning and definition of most essential SEO terms, phrases and jargon in the industry. This glossary with more than 250 terminologies is designed to serve its basic purpose of helping you in knowing what should you know at first, while learning…
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What is SEO?

Search Engine Optimization (SEO) refers to the techniques and strategies applied altogether in order to improve the visibility (as well as ranking) of webpages on search engines like Google or Bing. SEO helps website owners to get site visitors/traffic directly from the search engine result page (SERP). This is all about how internet users discover…
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Get Your Local Business on the Top of Google Search: The Ultimate Guide to Local SEO – 2020

(Last Updated on February 16, 2020) If you’ve a local business or a business operating from many physical locations, you can use this guide to be ranked #1 on Google with zero cost. This guide will help you with few simple steps that can further help you in improving the ranking of your business on…
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DIGITAL MARKETING MASTER PROGRAM 2020

Why is This Master Program You might wonder – while there are thousands of digital marketing programs available both offline and online and millions of learners getting certified each years, why we lack adequate capable digital marketing professionals? As I examined, the problem is either in the program content or in the enrollment criteria or…
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How to Prepare a Digital Marketing Plan

Can you ever think about the growth and sustainability of a business without marketing? Definitely, you can’t.  In fact, marketing is one of the most important lifelines of a business. While you’re thinking on marketing, you must have a solid plan to execute the same. Without a clearly defined plan document, you can’t successfully run…
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Why You Should or Shouldn’t Hire a Marketing Consultant

Are you going to hire a marketing consultant? I suggest, be careful before hiring or not hiring! I’m a marketing consultant with years of experiences and many success stories. But I don’t suggest you to hire me if you think that I’ll take initiative to ensure growth of your business. In fact, a marketing consultant…
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Simple Steps to Creating XML Sitemap, Submitting Sitemaps to Google and Getting Quickly Indexed

While you’re learning SEO or practicing the same as a beginner, you might get wired with some terms and jargon. One of such jargon is ‘XML sitemap’. It’s not uncommon that you’ll encounter with this term many times, even in your early day career in SEO. To some extend, it’s assumed that XML sitemap is…
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