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How do You Get Your Website Found on Google – Ten Easy Steps

How do You Get Your Website Found on Google – Ten Easy Steps

Get found on Google, get loved by Google

There is a plethora of concerns from webmasters and owners of websites that their sites are not visible on Google. Although they’ve beautiful websites with many creative inputs and attractive features, no one visits their sites directly through Google Search.

Not being indexed and ranked by Google is indeed a big issue. Since majority of people find a website through Google Search, you won’t get adequate traffic to your site if it’s not visible on the search engine.

The problem is definitely due to lack of efforts in search engine optimization (SEO) for Google Search.

In order to get your site visible on Google Search, you need to be careful about the most essential and effective SEO efforts. So here is the guide.

This guide is not for pro. This is a beginner guide to help you with some simple and easy to execute activities so that you can get your site well placed on Google Search for relevant query.

In order to stay ahead of competition of getting better visibility and higher rank on Google Search, you need to follow few most important and systematic steps. The steps include:

  1. Submit your site to Google Search Console
  2. Do extensive keyword research
  3. Post adequate content
  4. Avoid thin content
  5. Update your site regularly
  6. Make it mobile friendly
  7. Consider AMP
  8. Build quality link
  9. Speed up your site
  10. Resolve technical issue

#1: Submit Your Site to Google Search Console

In order to take informed decision while you’re working on getting better visibility on search results, your first step should be submitting your site to Goole Search Console. Search Console offers you a number of   excellent tools to help your search engine ranking through multiple ways, such as, how your site is performing, which pages of your site are covered, what’s about the visibility status of your pages, you’re ranked and clicked for which keywords, are your pages mobile friendly, is there any security issue with your site, how many enhanced visibility features are with your site etc. Furthermore, websites submitted to Search Console get better and faster crawling opportunities.

Note that websites those are not submitted to Search Console also may get chances to be indexed by Google. In fact, Google Bots continuously work to find webpages on the internet to crawl and index. However, the websites submitted to Search Console can be indexed faster and in better way. Through Search Console tools, you can control how your pages are indexed.

#2:  Do Extensive Keyword Research

What the real people are really searching on the internet is the most crucial aspect to know that you can add the most appropriate search terms/phrases to your online content. These terms/phrases are known as keywords. Google ranks webpage on the basis of the presence of keywords in the pages with their justifications in terms of positioning and density. So you require knowing which are the popular search terms/phrases or keywords the real people use while searching on Google for their requirements.

You may wonder how you can know the exact keywords people are using to search on their requirement of knowledge. It’s easy. You can know about this by the help of Google Trends, Google Keyword Research Tool and Google Suggestion.

Google Trends is an online tool that helps you to know the search terms and topic on the basis of location and time. Just visit Google Trends and do your research easily.

Google Suggestion is associated with normal Google Search. Just see it in two alternative ways.

First, while you enter the near about search term to your page content, you can see a number of alternatives for the search query. The sequence of the options indicates the popularity of the query phrase.

Second, you’ll see a number of popular searches relevant to your query at the button of a Search Engine Result Page (SERP) of Google.

Keyword research - illustration

#3: Post Adequate Content

It has been repeatedly stated that content is the king. Content enjoys the primary position in search queries since people are really hunger for content. A news item, a story, an article, an image, a video and anything in the category of creative and/or constructive input is known as content.

In order to get the desired visibility on Google, you need to concentrate on your content. Create as much as content you can and post regularly. Even if you sell products/services, you should have a separate blog section on your website on which you should regularly post adequate relevant content.

Content is King - Illustration

#4: Avoid Thin Content

Thin content refers to both inadequate text on a webpage and duplicate content throughout the website. Google dislike thin content. If your pages don’t have adequate texts along with media, it can adversely affect your ranking on Google.

 Try to fix all thin content issues at the earliest. If you are writing blog posts, write in details on the topic you’re dealing. Keep the word count to at least 1000. Add original images and graphics to the post. Avoid all types of duplicate content.

For individual products and services, write detailed descriptions and specifications. Keep in mind that the information you’re providing is fully helpful to your customers.

#5: Update Your Site Regularly

Updating content on regular basis helps Google to crawl your website more frequently. Google Bots are always hunger for new and updated content.  So keep the good practice of adding new content and updating old content on regularly. Keep your website fresh and alive. This will further help you in better ranking. It’s a good practice to spend some time daily on changing and adding content of your site. Always check for outdated content and make them fresh.

#6: Make it Mobile Friendly

Since majority users view web content by their mobile devices, Google follows ‘mobile first indexing’ policy. According to Google Webmaster Central Blog, in order to help the mobile user, Google uses the mobile version of web-pages to index and displays for mobile search queries. Desktop versions of pages are no more supported in mobile search. Hence, you need to careful that your pages are fairly usable on mobile devices. Check if there is any mobile usability issue in your site and resolve it.

#7: Consider AMP

Accelerated Mobile Page (AMP) is a Google’s special project to help mobile users with better and faster experience of viewing web content.  AMP versions are normally loaded within less than one second over popular browsers like Crome or Firefox. Even media files load well in AMP versions. Google emphasizes on AMP. So it’s wise to create separate AMP version of your web-pages. Also test the AMP versions of your pages to be confirmed that those are looking good.

#8: Build Quality Links

Links from trusted websites play crucial role in ranking pages. Trusted websites are the website those have earned trust from Google through consistent quality content, external referrals and industry-standard expertise in the subject area they are presenting.  So search for chances of getting backlinks from such website. Approach the Content Head of such websites to write guest posts for them so that you can place few backlinks to your site in your posts. Write skyscraper articles on your website that people with spontaneously refer you on their online content. However, getting a quality backlink is not always easy. You should develop the technique and art of building links.

Link building for SEO

#9: Speed up Your Site

A slow site ends with bad user experience. Neither the real users nor the Google love slow websites. Hence, it’s your utmost responsibility to speed up your website by eliminating all errors those are preventing your website run fast. If your website is running slow, ask a professional web builder to check the issues and fix them. You can find a professional freelancer to help you on Fiverr.

#10: Resolve Technical Issues

Your website may have many technical issues that can prevent it from Google search result. The issues may include – rendering path blockage, redirection, server errors, coding and schema errors, uneven distributions of elements, inadequate storage space etc. Regularly keep checking for such types of errors and try to fix at the earliest. If you can’t handle these issues, ask an expert to review your website’s technical aspect and to make it error free. In this case also, a Feverr gig can help you at low cost.

SEO configuration setting

Conclusion

There are more than 200 criteria on which Google rank a page for relevant keywords. However, in this post, I’ve included the top aspects to help you get better rank on Google SERP. If you’re looking for more, please access all our posts on SEO. We have highly helpful and unique learners friendly post to help you boost your ranking.

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19 Responses

  1. Kartik Rao says:

    Really, you’re master of both technical and strategic SEO. Your previous posts on technical and creative sides of SEO proofed highly useful. I’ve been aping your suggestions through your posts for a long time. I’ve been real achieving success. I want to say – your guidance in SEO and digital marketing has practical values.
    A lot of thank.

  2. Jully Paul says:

    Thank you for posting such an article with real practical approaches. It covers the crucial issues that a beginner should be familiar with. It’s helpful in practicing SEO for Google and observing report. I could notice the improvement to my site.
    However, I’ve some complaint too about the last section of this post. In the Point #10, you suggest to resolve technical issues. The reality is that majority of beginners can’t resolve any technical issue by themselves. They need active guidance.

    • Prabash Sahoo says:

      You’re welcome Jully, and thank for letting me know that my suggestions are working for you.
      As your concern is regarding guidelines on technical issues, I’ll definitely add posts on how to resolve the issues.
      Please keep reading.

  3. Neelu Dash says:

    I’m happy to find so many useful info and techniques here in the post. Some are really amazing. We need work out more techniques in this regard, thanks for sharing.

  4. Vinod Kumar says:

    Hello sir,
    I read your blog frequently and I just thought I’d say keep up the amazing work! I’m getting practically helpful information from your posts.
    I’d like to inform you that 39 out of 78 posts of my websites were indexed till the last week. Indexing percentage was slowly changing. After applying your suggestions, It really became a miracle. All my posts are now indexed.
    A lot of thanks for such truly research based posts.
    With best regards,
    Vinod Kumar

  5. Adrian Lawrence says:

    Hi Prabash,
    Thanks for sharing the great post.
    However, I need further help from you.
    Although my website contain 42 pages and 74 posts, Search Console is showing that altogether 741 pages are indexed. I don’t have a clue to know while there are only 116 pages including the post, how could Google index more pages.
    Please tell me the reasons.
    Best regards,
    Adrian

    • Prabash Sahoo says:

      Hi Adrian,

      Thanks for the comment.

      There is common concerns of webmasters that Google has indexed more pages than the actual numbers in their websites. This happens because if canonical version of a page is not marked properly, Google indexes all URLs pointing to a page. For example https://www.example.com/page1/ and https://www.example.com/page1 are considered two different pages by Google. It’ll also adversely affect SEO since it’s considered as listing duplicate pages. In order to overcome the issue, you need to add canonical meta tag with your preferred version of URL. Furthermore, Google also consider images and attachment files as different pages. You can resolve the issues by adding proper robots.txt or/and ‘nofollow’ tag to your thin pages.

      I hope, you got the solutions.

  6. Maria says:

    It’s a helpful post for SEO beginners. I’m sharing it. Thanks..

  7. Sudhir K Panda says:

    I ain’t commenting, but telling about the result I got within three weeks of implementing your suggestions. It’s really working.

  8. Opalo says:

    It’s so simple, I was never thought. Thanks a lot.

  9. R Savell says:

    I’m thankful to you for your guidelines through the post for Google indexing.

  10. Carlotta says:

    Thanks for your hard works for readers like me as it’s reflected in this post. You’re doing something difference. I love to share your posts.

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