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Popular Articles

The objective of this page is to help our readers getting some of our most popular posts and articles that we have published in our blog section. New subscribers might miss these posts. It is why we created a list of our popular posts with an introduction for our new readers.

Content Marketing: The King or Kingdom?

Content marketing is an indirect form of marketing but more powerful and promising than any direct approach. If properly executed, it can bring enormous long-lasting success to any business. Entrepreneurs and marketers who devote more and more to developing and sharing killer content achieve far better success than those who do not invest adequately in content. It is the content that attracts potential customers to your business. Therefore, content is universally acknowledged as king in marketing. To some marketing consultant, it’s not king, but it is the kingdom in itself. Read the full post.


Pay Per Click Marketing: Cost Effectiveness is the Strength

Pay for Click (PPC) marketing is one of the most demanding forms of paid digital marketing. It is also one of the most cost-effective forms of marketing. A trained digital marketing professional with adequate experience in strategy building can help any business in excellent success through PPC. The most important aspect of PPC is that you have to pay only if your ad is clicked by a potential customer. Just being displayed anywhere else will cost you nothing. The second most important thing is that you can set the price on how much you have to pay for a click. You can also set your daily limit of spending. PPC allows you lots of freedom and choices but helps you in gaining the best marketing result. It is more powerful than any form of traditional marketing. Read the full post.


Public Relations Strategies for Branding: A Complete Guide

The importance of good public relations is not unknown. To transfer your vision into action and to build a robust stand around your investment and efforts, the best thing you need to learn is how to gain close emotional bonds and goodwill from the people around you that includes your existing and potential customers. It is the essence of public relations (PR). If you are unable to earn goodwill and rapport from your target customers and other people around your business, it’ll difficult for you to run and establish a business. All your hard-working and investment can have no value. But, what’s the relation of PR with branding? It is a relationship that can help in better branding. No relationship implies no branding. Read the full post.


Web Hosting: What You Should Know?

What is web hosting, and how can you host your website? The question has been asked several times. However, the answers received from online blog posts are not adequate. It is why we attempted to help our readers in the best possible way. This post for the beginners of web technology will introduce you to the meaning and definitions of web hosting, types of web hosting, specific requirements with each kind of web hosting, and which sort of web hosting you require for your particular category of the website.

This guide will also help you on how to host your website to a server. The author deals with all the essential aspects of web hosting and server. Read the full post.


Digital Marketing: Learn It Today

During the last one and half decades, the field of digital marketing developed rapidly, and it will expand further. Being the most cost-effective and target-specific mode of marketing that is invented till far, digital marketing is the only mode that can help businesses in getting more customers and more sales. The future of Digital marketing (AKA online marketing or internet marketing, or web marketing) is, indeed, most promising as well as exciting. Besides the cost-effectiveness, its proven ability in better ROI generation could make this mode of marketing the top game-changer in the present day scenario as well for the future. Unlike the traditional forms of marketing, you do not need an immense budgetary provision for doing digital. With an efficient website, business accounts on all popular social media, free SEO tools, low-cost professional e-mail id, quality blog posts, user-specific content all together with your skill and creativity, you can enter the vast playground. Read the full post.


A Business Website: How is It Rewarding?

In the present-day market scenario, having a website has many advantages for all business types and sizes. A business not having a website might lag behind the competitors who have websites for numerous reasons. A website can help you in many ways in the growth of your business. You can enlarge the list up to a hundred or more, but I’m talking about the top ten. You can see a website as the low-cost media for advertising and marketing, a big display section, a large market, a 24×7 customer engagement channel, the best spokesperson for you, your best marketing agent, your cheapest mean for market survey, your convenient platform for earning creatively and more. If you don’t have a website, you can’t imagine how much it’s helpful for a business. Read the full post.


Keep watching this space. We will serve you with more popular posts from our archive. Delivering the best will be our attempt forever.